Microsoft's Bing Bar takes the clutter and complexity
BetaNews | at | by Mike
I despise browser toolbars. They're ugly, clutter up the browser and reduce viewable content space. But unexpectedly, I've found a better toolbar. This old crankypuss might soon be spending time at the new Bing Bar, which is a helluva good name, by the way.
There's much to like about Bing: The advertising, the name and most importantly the approach to user interface design. I love Bing TV commercials, by the way. Good advertising uses familiar motifs, scenarios and situations, stuff that most anyone can relate to. Familiarity is important. Who can't relate to information overload -- too much needless information coming too fast to process?