Microsoft seeks to find a balance with office
MS-Watch | at | by Mike
How does Microsoft know that customers are ready to employ OneNote note-taking software on Tablet PCs, rather than stick with good, old pen and paper? When is too soon to push customers toward using shared document workspaces to conduct meetings? In short, how does a company full of tech-savvy geeks know that it isn't too far out ahead of its current and potential users, when developing and launching new technologies?
Peter Rinearson, the corporate VP in charge of new markets, is the executive charged with this daunting task for the information worker business unit.
"We sometimes try to make intuitive leaps by having our people thinking where society is going," Rinearson explains. "Sometimes it's a little gamble. Sometimes it works."