Microsoft pitches sports for smart watches
C|Net | at | by Mike
Microsoft aims to score with sports fans with the launch Monday of its first add-on service for so-called smart watches. The company unveiled its MSN Direct data service in June, delivering news headlines, weather forecasts and other updates to smart watches. The add-on promises to provide MSN Direct subscribers with the latest information on basketball teams in the National Basketball Association (NBA), Women's National Basketball Association (WNBA), and National Collegiate Athletic Association (NCAA) Division I teams.