MSN looks to subscription gaming for new revenues
MS-Watch | at | by Mike
MSN rolls out a minor upgrade to MSN Messenger and introduces four new online games as part of the launch. MSN is looking to grow revenues in areas beyond online advertising by adding new subscription services to its repertoire.
MSN is launching the new games, branded under "MSN Instant Games Clubhouse," simultaneously with MSN Messenger 6.2, a minor release of its instant-messaging platform. The MSN online games have no connection with Microsoft's Xbox Live games or gaming service, company officials noted.