CES loves Microsoft

WinInfo | at | by Mike

Microsoft's PlaysForSure initiative, which seeks to educate consumers about the benefits of online services and device compatibility with the company's Windows Media formats, has won industry support. At CES 2005, companies such as Garmin, iRiver, Motorola, Samsung, and TiVo were showing off PlaysForSure-compatible products, turning the show into a Microsoft love fest of sorts. Sure, Apple Computer's iPod might get all the press these days, but the times, they are a-changin'. As we've said so often, people like choice. And if the products and services those people will be able to choose from are any indication, those choices will soon be Microsoft-compatible. Notably absent from the show, incidentally, was anything iPod-related, except for a few add-ons.