Windows Media goes mobile with Verizon
InfoWorld | at | by Mike
Verizon Wireless has selected Microsoft's Windows Media format for its new V CAST mobile multimedia service, the companies said Wednesday.
Starting Feb. 1, Verizon's V CAST users will have access to audio and video clips encoded in Windows Media, Verizon and Microsoft said in a statement. Verizon announced the launch of its 3G (third-generation) network and the V CAST service earlier this month at the International Consumer Electronics Show in Las Vegas.
While other mobile operators offer Windows Media players on their handsets, Verizon is the first to offer a multimedia service based entirely on Windows Media technology, said Neil Sharma, a business development manager at Microsoft. Competitors in the space include RealNetworks Inc. and Apple Computer Inc.