Microsoft seeks lead in early Xbox release
Seattle PI | at | by Mike
Microsoft hopes its head start in the next video-game console generation will help its Xbox 360 benefit from the same type of market phenomenon that lifted its Windows operating system to dominance.
Microsoft's top Xbox executive said he wants to see the forthcoming console gain an early lead in market share so it can achieve a "virtuous cycle" -- in which game publishers make titles for the machine because it has a large audience, and the resulting plethora of titles makes that audience grow even larger.