Microsoft beats Hollywood at its own game
Seattle PI | at | by Mike
Hollywood does not like it when outsiders play certain games. That was the message sent this week to Microsoft and its agents at the Creative Artists Agency. Movie studio executives were outraged at the aggressive proposal being shopped for the movie version of the popular Xbox video game "Halo."
Even studio executives, known for their lavish spending, winced at Microsoft's demands, including a $10 million upfront fee for rights, approval over the cast and director -- and 60 first-class plane tickets for Microsoft representatives and their guests to the movie's premiere.
Even studio executives, known for their lavish spending, winced at Microsoft's demands, including a $10 million upfront fee for rights, approval over the cast and director -- and 60 first-class plane tickets for Microsoft representatives and their guests to the movie's premiere.