Microsoft is the strongest brand in the world

WinInfo | at | by Mike

According to research firm Millward Brown, the company with the strongest brand in the world is--ta da!--Microsoft. Microsoft? Yep, that's what the data says. Microsoft is followed by General Electric (GE), Coca-Cola, and China Mobile. China Mobile? OK, this whole thing confuses me. GE has a strong brand? People actually like Microsoft? Who the heck is Millward Brown??